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Solar diffusion in California: a pilot study. Consultant report (final)

Technical Report ·
OSTI ID:6659143
; ; ; ;
The purpose of the study was to determine the level of homeowner awareness about residential solar energy systems, describe characteristics of consumers purchasing solar equipment (e.g. whether they represent identifiable market segments), identify major channels of communication through which solar information is effectively used, determine remaining barriers to solar use, identify needed incentives to accelerate commercialization, and assess public attitudes toward various state and federal government actions to increase the rate of solar energy use statewide.
Research Organization:
Stanford Univ., CA (USA). Inst. for Communication Research
OSTI ID:
6659143
Report Number(s):
PB-80-193576
Country of Publication:
United States
Language:
English

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Related Subjects

14 SOLAR ENERGY
140400 -- Solar Energy-- Environmental Aspects
140901* -- Solar Thermal Utilization-- Space Heating & Cooling
140907 -- Solar Thermal Utilization-- Water Heating
COMMERCIALIZATION
ENERGY
ENERGY SOURCES
INFORMATION
MARKETING RESEARCH
PUBLIC OPINION
RENEWABLE ENERGY SOURCES
RESIDENTIAL SECTOR
SOLAR ENERGY
SURVEYS