Communicating with the public about risk

Conference · Wed Jan 01 00:00:00 EST 1992

OSTI ID:7238850

Wade, C R; Molony, S T; Durbin, M E; Klein, S H; Wahl, L E

Risk communication is a growing specialty field in communication that draws from well-established principles of sociology and psychology. It is a new way to communicate with potentially hostile audiences about sensitive environmental, safety, and health issues they face. This paper explains the most important principles of risk communication and discusses audience analyses, perceptions of risk (outrage factors), and risk comparisons. These principles are applied to a risk communication issue in Malhuevo, a fictitious Arizona community.

• Research Organization: Los Alamos National Lab., NM (United States)
• Sponsoring Organization: USDOE; USDOE, Washington, DC (United States)
• DOE Contract Number: W-7405-ENG-36
• OSTI ID: 7238850
• Report Number(s): LA-UR-92-2062; CONF-9209142-4; ON: DE92018984
• Resource Relation: Conference: Institute of Electrical and Electronics Engineers (IEEE) international professional communications conference (IPCC): crossing frontiers, Santa Fe, NM (United States), 30 Sep 1992
• Country of Publication: United States
• Language: English

Related Subjects

29 ENERGY PLANNING
POLICY AND ECONOMY
ACCIDENTS
PUBLIC OPINION
COMMUNICATIONS
HAZARDS
PUBLIC ANXIETY
PUBLIC RELATIONS
RISK ASSESSMENT
290300* - Energy Planning & Policy- Environment
Health
& Safety
290202 - Energy Planning & Policy- Sociology- (1992-)
290600 - Energy Planning & Policy- Nuclear Energy