Green Power Marketing Abroad: Recent Experience and Trends

Technical Report · Mon Apr 01 00:00:00 EST 2002

DOI:https://doi.org/10.2172/15000428· OSTI ID:15000428

Bird, L; Wustenhagen, R; Aabakken, J

Green power marketing--the act of differentially selling electricity generated wholly or in part from renewable sources--has emerged in more than a dozen countries around the world. This report reviews green power marketing activity abroad to gain additional perspective on consumer demand and to discern key factors or policies that affect the development of green power markets. The objective is to draw lessons from experience in other countries that could be applicable to the U.S. market.

• Research Organization: National Renewable Energy Lab. (NREL), Golden, CO (United States)
• Sponsoring Organization: US Department of Energy (US)
• DOE Contract Number: AC36-99-GO10337
• OSTI ID: 15000428
• Report Number(s): NREL/TP-620-32155; TRN: US200325%%212
• Resource Relation: Other Information: PBD: 1 Apr 2002
• Country of Publication: United States
• Language: English

Related Subjects

29 ENERGY PLANNING
POLICY AND ECONOMY
RENEWABLE ENERGY SOURCES
POWER GENERATION
MARKET
MARKETING
ENERGY POLICY
GLOBAL ASPECTS
GREEN POWER MARKETING
GREEN ELECTRICITY
GREEN ENERGY
UTILITY GREEN PRICING
CUSTOMER CHOICE
RETAIL COMPETITION
INTERNATIONAL RENEWABLE ENERGY POLICY
PRODUCT CERTIFICATION
NATIONAL RENEWABLE ENERGY LABORATORY