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Title: Energy efficiency public service advertising campaign

Technical Report ·
DOI:https://doi.org/10.2172/1184799· OSTI ID:1184799
 [1]
  1. Advertising Council, New York, NY (United States)

The Advertising Council (“the Ad Council”) and The United States Department of Energy (DOE) created and launched a national public service advertising campaign designed to promote energy efficiency. The objective of the Energy Efficiency campaign was to redefine how consumers approach energy efficiency by showing that saving energy can save homeowners money.

Research Organization:
Advertising Council, New York, NY (United States)
Sponsoring Organization:
USDOE Office of Energy Efficiency and Renewable Energy (EERE)
DOE Contract Number:
FC36-07GO17103
OSTI ID:
1184799
Country of Publication:
United States
Language:
English