A marketing approach to carpool demand analysis. Technical memorandum III. Tradeoff model and policy simulation. Conservation paper. [Commuter survey in 3 major urban areas]

Technical Report · Thu Jul 01 00:00:00 EDT 1976

OSTI ID:7314066

The memorandum discusses the theoretical basis of the trade-off model and its adaptation particularly in the simulation procedures used in evaluating specific policies. Two published articles dealing with the development and application of the trade-off model for market research are included as appendices to this memorandum. This model was the primary instrument used in connection with a research effort examining the role of individuals attitudes and perceptions in deciding whether or not to carpool. The research was based upon a survey of commuters in 3 major urban areas and has resulted in a sizeable new data base on respondents' socio-economic and worktrip characteristics, travel perceptions, and travel preferences. Research is contained in the Summary Report, also available through NTIS.

• Research Organization: Peat, Marwick, Mitchell and Co., Washington, DC (USA)
• DOE Contract Number: FEA-C-04-50179-00
• OSTI ID: 7314066
• Report Number(s): PB-261823
• Resource Relation: Other Information: See also PB--261824. Prepared in cooperation with Market Facts, Inc., Chicago, Ill
• Country of Publication: United States
• Language: English

Related Subjects

29 ENERGY PLANNING
POLICY AND ECONOMY
32 ENERGY CONSERVATION, CONSUMPTION, AND UTILIZATION
CARPOOLING
BEHAVIOR
SOCIO-ECONOMIC FACTORS
ENERGY CONSERVATION
URBAN AREAS
AUTOMOBILES
ENERGY MODELS
ENERGY POLICY
FUEL CONSUMPTION
MARKET
SIMULATION
TRANSPORTATION SYSTEMS
ENERGY CONSUMPTION
GOVERNMENT POLICIES
VEHICLES
291000* - Energy Planning & Policy- Conservation
290200 - Energy Planning & Policy- Economics & Sociology
320203 - Energy Conservation
Consumption
& Utilization- Transportation- Land & Roadway