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Title: Performing a successful audience analysis: How to improve your proposal-writing skills. [Technical writing of proposals]

Conference ·
OSTI ID:7042979

Proposal teams conduct an audience analysis in much the same way as they write proposals: they search for characteristics (features) and attempt to conform to such characteristics (benefits). For example, based on experience, the proposal team knows that a specific proposal review board has short attention spans and is graphics-oriented. The team also known that the evaluators will have to score more then thirty proposals in one weekend. Based on these characteristics, the team decides to use more photos and less text and establish many heads and subheads. The team then begins to write the proposal.

Research Organization:
Los Alamos National Lab., NM (United States)
Sponsoring Organization:
USDOE; USDOE, Washington, DC (United States)
DOE Contract Number:
W-7405-ENG-36
OSTI ID:
7042979
Report Number(s):
LA-UR-92-2139; CONF-9209142-3; ON: DE92018978
Resource Relation:
Conference: Institute of Electrical and Electronics Engineers (IEEE) international professional communications conference (IPCC): crossing frontiers, Santa Fe, NM (United States), 30 Sep 1992
Country of Publication:
United States
Language:
English