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Title: Joint effect of feedback and goal setting on performance: a field study of residential energy conservation

Abstract

The facilitating motivational effect of feedback on performance has been attributed by some to difficult goals set in response to feedback. In this article, the effect was attributed to the presence of both a difficult goal and feedback about performance in relation to that goal. Eighty families were asked to set a goal to reduce their residential electricity consumption for several weeks during the summer, half of them by 20% (a difficult goal) and half by 2% (an easy goal). Within each of these groups, half of the families were given feedback three times a week about their consumption. Twenty more families served as a control. As predicted, the 20%-feedback group conserved the most (13.0% - 15.1%) and was the only one that consumed significantly less electricity than the control. It was concluded that improved performance was a result of the joint effect of feedback and goal setting. The implications of this research for a national residential conservation strategy are discussed. 20 references, 2 tables.

Authors:
Publication Date:
Research Org.:
Princeton Univ., NJ
OSTI Identifier:
6347585
DOE Contract Number:  
AS02-76CS20039
Resource Type:
Journal Article
Journal Name:
J. Appl. Psychol.; (United States)
Additional Journal Information:
Journal Volume: 63:4
Country of Publication:
United States
Language:
English
Subject:
32 ENERGY CONSERVATION, CONSUMPTION, AND UTILIZATION; 29 ENERGY PLANNING, POLICY AND ECONOMY; ENERGY CONSERVATION; PUBLIC POLICY; ENERGY CONSUMPTION; INFORMATION NEEDS; RESIDENTIAL SECTOR; ATTITUDES; BEHAVIOR; PERFORMANCE; 320900* - Energy Conservation, Consumption, & Utilization- Education & Public Relations- (1980-); 320101 - Energy Conservation, Consumption, & Utilization- Residential Buildings- (-1987); 291000 - Energy Planning & Policy- Conservation

Citation Formats

Becker, L J. Joint effect of feedback and goal setting on performance: a field study of residential energy conservation. United States: N. p., 1978. Web. doi:10.1037/0021-9010.63.4.428.
Becker, L J. Joint effect of feedback and goal setting on performance: a field study of residential energy conservation. United States. doi:10.1037/0021-9010.63.4.428.
Becker, L J. Sun . "Joint effect of feedback and goal setting on performance: a field study of residential energy conservation". United States. doi:10.1037/0021-9010.63.4.428.
@article{osti_6347585,
title = {Joint effect of feedback and goal setting on performance: a field study of residential energy conservation},
author = {Becker, L J},
abstractNote = {The facilitating motivational effect of feedback on performance has been attributed by some to difficult goals set in response to feedback. In this article, the effect was attributed to the presence of both a difficult goal and feedback about performance in relation to that goal. Eighty families were asked to set a goal to reduce their residential electricity consumption for several weeks during the summer, half of them by 20% (a difficult goal) and half by 2% (an easy goal). Within each of these groups, half of the families were given feedback three times a week about their consumption. Twenty more families served as a control. As predicted, the 20%-feedback group conserved the most (13.0% - 15.1%) and was the only one that consumed significantly less electricity than the control. It was concluded that improved performance was a result of the joint effect of feedback and goal setting. The implications of this research for a national residential conservation strategy are discussed. 20 references, 2 tables.},
doi = {10.1037/0021-9010.63.4.428},
journal = {J. Appl. Psychol.; (United States)},
number = ,
volume = 63:4,
place = {United States},
year = {1978},
month = {1}
}