District heating marketing: Analysis of a twelve-city survey
This report offers a series of marketing recommendations both for steam-based district heating systems and for hot water systems. District heating marketing in the US is still in its infancy, and marketing managers are still learning which strategies and techniques allow them to concentrate their limited marketing resources for maximum effect. In conclusion, survey findings and analysis are applied to the Columbus market for the benefit of potential district heating developers. Responsibility for implementation and oversight of future district heating projects involving the City of Columbus has now been transferred from the Planning Division to the Public Utilities and Aviation Department. It is expected that future district heating projects in Columbus will be wholly developed, financed, and owned by private interests. 6 tabs.
- Research Organization:
- Urban Consortium for Technology Initiatives (USA). Energy Task Force
- DOE Contract Number:
- FG02-78IR05106
- OSTI ID:
- 5977811
- Report Number(s):
- DOE/IR/05106-T55; ON: DE89014914
- Country of Publication:
- United States
- Language:
- English
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Related Subjects
32 ENERGY CONSERVATION, CONSUMPTION, AND UTILIZATION
320603* -- Energy Conservation
Consumption
& Utilization-- Municipalities & Community Systems-- Public Utilities-- (1980-)
DISTRICT HEATING
ECONOMICS
EFFICIENCY
ENERGY EFFICIENCY
ENERGY SYSTEMS
FINANCING
HEATING
MARKETING
STEAM SYSTEMS
URBAN AREAS
320603* -- Energy Conservation
Consumption
& Utilization-- Municipalities & Community Systems-- Public Utilities-- (1980-)
DISTRICT HEATING
ECONOMICS
EFFICIENCY
ENERGY EFFICIENCY
ENERGY SYSTEMS
FINANCING
HEATING
MARKETING
STEAM SYSTEMS
URBAN AREAS