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U.S. Department of Energy
Office of Scientific and Technical Information

Wisconsin residential time-of-day rate demonstration project

Technical Report ·
OSTI ID:5317079

The Wisconsin Time-of-Day (TOD) Rate Demonstration Project was a four-year experiment begun in 1975 to determine how residential electric power consumers with different life styles, appliance stock and levels of electricity usage respond to new rate forms, particularly time-of-use rates with varying prices and peak lengths. This report reviews the design of the project, the selection of the 700 plus consumers, the design of the rate schedules, the development of questions to provide meaningful data on the effects of TOD rates, the types of data collected, and the results obtained. Among the general conclusions were that: customer knowledge and understanding TOD rates was an important factor in changing time-of-use patterns; most customers felt the TOD rates were fair and reasonable; overall power consumption did not decrease, but residential demand load peaks were reduced by 20 to 30%, and usage patterns were time-shifted. Abstracts of numerous papers on specific aspects of this project, e.g., weather effects on response to TOD pricing, effects of various pricing patterns, customer attitudes, are included. (LCL)

Research Organization:
Wisconsin Public Service Commission, Madison (USA)
DOE Contract Number:
FC01-75RG08077
OSTI ID:
5317079
Report Number(s):
DOE/RG/08077-T1; ON: DE82011509
Country of Publication:
United States
Language:
English