Skip to main content
U.S. Department of Energy
Office of Scientific and Technical Information

Supply sunspots and shadows: Business siting patterns and inequitable rooftop solar adoption in the United States

Journal Article · · Energy Research and Social Science
 [1];  [1];  [1]
  1. Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States)
Entrepreneurs in certain industries tend to locate new businesses in relatively affluent areas. Preferences to site businesses in affluent areas can reduce low-income household access to certain products. Some argue that business siting patterns could explain inequitable consumption patterns, though such causal claims are often empirically weak. Here, we explore whether business siting patterns partly explain inequitable adoption of rooftop solar photovoltaics in California. We show that solar business formation drives an immediate and sustained increase in local solar adoption, including in low-income areas. However, solar business siting patterns have only weak impacts on solar adoption equity. The data show how solar businesses headquartered in low-income areas nonetheless install solar for relatively affluent customers. Customer-level adoption inequity partly offsets the potential equity gains of siting more businesses in low-income areas. We discuss how the emergent nature and unique business model of rooftop solar help explain these nuanced results.
Research Organization:
Lawrence Berkeley National Laboratory (LBNL), Berkeley, CA (United States)
Sponsoring Organization:
USDOE Office of Energy Efficiency and Renewable Energy (EERE), Solar Energy Technologies Office
Grant/Contract Number:
AC02-05CH11231
OSTI ID:
1909200
Journal Information:
Energy Research and Social Science, Journal Name: Energy Research and Social Science Vol. 96; ISSN 2214-6296
Publisher:
ElsevierCopyright Statement
Country of Publication:
United States
Language:
English

References (24)

Increasing residential solar installations in California: Have local permitting processes historically driven differences between cities? journal January 2019
Distributed solar and environmental justice: Exploring the demographic and socio-economic trends of residential PV adoption in California journal November 2019
More alike than different: Profiles of high-income and low-income rooftop solar adopters in the United States journal May 2020
Rooftop solar in the United States: Exploring trust, utility perceptions, and adoption among California homeowners journal December 2021
The solar influencer next door: Predicting low income solar referrals and leads journal April 2022
Are policy incentives for solar power effective? Evidence from residential installations in the Northeast journal January 2017
The median voter and the median consumer: Local private goods and population composition journal March 2008
Why and where do headquarters move? journal March 2009
Are poor neighborhoods “retail deserts”? journal January 2012
Food store availability and neighborhood characteristics in the United States journal March 2007
Peer influence on household energy behaviours journal January 2020
The impact of policies and business models on income equity in rooftop solar adoption journal November 2020
Disparities in rooftop photovoltaics deployment in the United States by race and ethnicity journal January 2019
Vibrant Centers as Locations for High-Growth Firms: An Analysis of Thirty U.S. Metropolitan Areas journal November 2018
Characterizing local rooftop solar adoption inequity in the US journal February 2022
Food Deserts and the Causes of Nutritional Inequality* journal May 2019
Retail Stores in Poor Urban Neighborhoods journal June 1997
Bodegas or Bagel Shops? Neighborhood Differences in Retail and Household Services journal December 2011
Urban Start-up Districts: Mapping Venture Capital and Start-up Activity Across ZIP Codes journal April 2018
Consumption Inequality journal May 2016
The Location and Employment Choices of New Firms: An Econometric Model with Discrete and Continuous Endogenous Variables journal August 1983
Stability in Competition journal March 1929
Exploring Residential Rooftop Solar Potential in the United States by Race and Ethnicity journal June 2021
Location Choice of New Business Establishments: Understanding the Local Context and Neighborhood Conditions in the United States journal January 2020