Green Power Marketing in the United States. A Status Report (Tenth Edition)

Technical Report · Sat Dec 01 04:00:00 EST 2007

DOI:https://doi.org/10.2172/1219269· OSTI ID:1219269

Bird, Lori ^[1]; Dagher, Leila ^[1]; Swezey, Blair ^[1]

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1. National Renewable Energy Laboratory (NREL), Golden, CO (United States)

This report documents green power marketing activities and trends in the United States, focusing on consumer decisions to purchase electricity supplied from renewable energy sources and how this choice represents a powerful market support mechanism for renewable energy development. The report presents aggregate green power sales data for all voluntary purchase markets across the United States. It also provides summary data on utility green pricing programs offered in regulated electricity markets, on green power marketing activity in competitive electricity markets, and green power sold to voluntary purchasers in the form of renewable energy certificates. It also includes a discussion of key market trends and issues.

• Research Organization: National Renewable Energy Laboratory (NREL), Golden, CO (United States)
• Sponsoring Organization: USDOE Energy Information Administration (EIA), Office of Energy Analysis; USDOE Office of Energy Efficiency and Renewable Energy (EERE)
• DOE Contract Number: AC36-99GO10337
• OSTI ID: 1219269
• Report Number(s): NREL/TP--670-42502; 5240
• Country of Publication: United States
• Language: English

Related Subjects

29 ENERGY PLANNING, POLICY, AND ECONOMY
32 ENERGY CONSERVATION, CONSUMPTION, AND UTILIZATION
Blair Swezey
Green Power Marketing
Leila Dagher
Lori Bird
NREL
REC markets
carbon market interaction issues
customer interaction
green power marketing
renewable electricity
renewable portfolio standards
utility green pricing programs