Public Resistance is Waste-Based and What to Do About That - 13412
- Critical Path Consultants, 3101 Splitrock Road, Columbus Ohio 43221 (United States)
'Nuclear Communicators' connect a highly advanced sci-tech world with the world of everyday living. One challenge is helping stakeholders fit together three Big Ideas: (1) the valuable nuclear energy resource, (2) nuclear energy's invisible mortal dangers and potential bad-guy threats, and (3) critical scientific and engineering knowledge that is far over the heads of average (grade 8) USA reading levels. This article provides an overview of what does - and does not - work in our public communications. What does not work: 1. Going off topic. Address what concerns people most: how to manage nuclear wastes. 2. Underestimating public intelligence. What works: 1. Doing your homework on community history regarding nuclear materials. 2. Having discussion forums and public meetings with special guests from industry, government, and local leaders. 3. Regular cycles of communication with community groups to build a long-term dialogue. Solutions to some communication challenges require handling four gaps and one jungle: 1. Facts gap - Honest information about waste disposition. 2. Time gap - The timelines associated with waste management include 300 years, 10,000 years, and 703.8 million years. How do we talk about this? 3. Money gap - Who pays for new waste management challenges and technologies? 4. Confidence gap - Link local options to regional, national, and global knowledge. 5. Decision jungle - How can we make waste management rules and infrastructure more logical and transparent? Public communication needs to be grounded in facts for people who want to be credible actors in the new nuclear world. (authors)
- Research Organization:
- WM Symposia, 1628 E. Southern Avenue, Suite 9-332, Tempe, AZ 85282 (United States)
- OSTI ID:
- 22221386
- Report Number(s):
- INIS-US-13-WM-13412; TRN: US14V0580042341
- Resource Relation:
- Conference: Waste Management 2013 - WM2013 Conference: International collaboration and continuous improvement, Phoenix, AZ (United States), 24-28 Feb 2013; Other Information: Country of input: France; 20 refs.
- Country of Publication:
- United States
- Language:
- English
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