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Title: Stimulating utilities to promote energy efficiency: Process evaluation of Madison Gas and Electric's Competition Pilot Program

This report describes the process evaluation of the design and implementation of the Energy Conservation Competition Pilot (hereafter referred to as the Competition), ordered by the Public Service Commission of Wisconsin (PSCW) with a conceptual framework defined by PSCW staff for the Madison Gas and Electric (MGE) Company. This process evaluation documents the history of the Competition, describing the marketing strategies adopted by MGE and its competitors, customer service and satisfaction, administrative issues, the distribution of installed measures, free riders, and the impact of the Competition on MGE, its competitors, and other Wisconsin utilities. We also suggest recommendations for a future Competition, compare the Competition with other approaches that public utility commissions (PUCs) have used to motivate utilities to promote energy efficiency, and discuss its transferability to other utilities. 48 refs., 8 figs., 40 tabs.
Authors:
; ;
Publication Date:
OSTI Identifier:
5296891
Report Number(s):
LBL-29642
ON: DE92000603
DOE Contract Number:
AC03-76SF00098
Resource Type:
Technical Report
Research Org:
Lawrence Berkeley Lab., CA (United States)
Sponsoring Org:
DOE; USDOE, Washington, DC (United States)
Country of Publication:
United States
Language:
English
Subject:
32 ENERGY CONSERVATION, CONSUMPTION, AND UTILIZATION; 29 ENERGY PLANNING, POLICY AND ECONOMY; ENERGY CONSERVATION; MARKETING; ENERGY EFFICIENCY; PUBLIC UTILITIES; COMMERCIAL SECTOR; COMPETITION; DATA BASE MANAGEMENT; DECISION MAKING; ENERGY CONSUMPTION; EVALUATION; INDUSTRY; INFORMATION DISSEMINATION; LEASING; MANAGEMENT; MATHEMATICAL MODELS; PUBLIC OPINION; RECOMMENDATIONS; REGULATIONS; RESIDENTIAL SECTOR; RETROFITTING; WEATHERIZATION; WISCONSIN; DEVELOPED COUNTRIES; EFFICIENCY; FEDERAL REGION V; NORTH AMERICA; USA 320603* -- Energy Conservation, Consumption, & Utilization-- Municipalities & Community Systems-- Public Utilities-- (1980-); 298000 -- Energy Planning & Policy-- Consumption & Utilization