skip to main content

Title: Reaching the hip-hop generation: Final (symposium proceedings) report

The goal of this final (closing) report is to capture the flavor of the symposium held March 1 and 2, 1993 in New York City convened by Motivational Educational Entertainment, Inc. (MEE), a black-owned communications research, consulting, and video production company based in Philadelphia, Pennsylvania. The mission of MEE is to understand, reach, and positively affect inner-city youth. Traditional communication approaches from mainstream sources to at-risk youth often don`t account for the unique way youth communicate among themselves and how they relate to the media. This understanding, however, is crucial. To understand youth communication, the people who create and send both entertaining and educational messages to urban youth must be brought into the dialogue. The meeting in New York was intended to provide an important opportunity for senders to meet and evaluate the appropriateness and effectiveness of their messages. In addition, the MEE symposium provided a forum for the continuing public debate about what needs to be done to reach today`s urban teens. Included in this document is a description of symposium goals/objectives, symposium activities, the reaction to and analysis of the symposium, recommendations for future MEE courses of action, and an appendix containing copies of press articles.
Publication Date:
OSTI Identifier:
10195758
Report Number(s):
DOE/ER/75849--1; CONF-9303241--
ON: DE94003535; TRN: 93:004731
DOE Contract Number:
FG02-93ER75849
Resource Type:
Conference
Resource Relation:
Conference: Motivational Educational Entertainment, Inc (MEE) conference,New York, NY (United States),1-2 Mar 1993; Other Information: PBD: May 1993
Research Org:
MEE Productions, Inc., Philadelphia, PA (United States)
Sponsoring Org:
USDOE, Washington, DC (United States)
Country of Publication:
United States
Language:
English
Subject:
29 ENERGY PLANNING, POLICY AND ECONOMY; ADOLESCENTS; EDUCATION; PROCEEDINGS; URBAN AREAS; SOCIAL SERVICES; COMMUNICATIONS; NEW YORK CITY; RECOMMENDATIONS; URBAN POPULATIONS; HUMAN FACTORS; SOCIOLOGY; BLACK AMERICANS 290202; SOCIOLOGY