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Title: Proposal of a social alliance success model from a relationship marketing perspective: A meta-analytical study of the theoretical foundations

Authors:
; ;
Publication Date:
Grant/Contract Number:
130 08/07/2010
Type:
Published Article
Journal Name:
BRQ Business Research Quarterly
Additional Journal Information:
Journal Name: BRQ Business Research Quarterly Journal Volume: 18 Journal Issue: 3; Journal ID: ISSN 2340-9436
Publisher:
Elsevier
Sponsoring Org:
USDOE
Country of Publication:
Country unknown/Code not available
Language:
English
OSTI Identifier:
1394659

Barroso-Méndez, María Jesús, Galera-Casquet, Clementina, and Valero-Amaro, Víctor. Proposal of a social alliance success model from a relationship marketing perspective: A meta-analytical study of the theoretical foundations. Country unknown/Code not available: N. p., Web. doi:10.1016/j.brq.2014.09.002.
Barroso-Méndez, María Jesús, Galera-Casquet, Clementina, & Valero-Amaro, Víctor. Proposal of a social alliance success model from a relationship marketing perspective: A meta-analytical study of the theoretical foundations. Country unknown/Code not available. doi:10.1016/j.brq.2014.09.002.
Barroso-Méndez, María Jesús, Galera-Casquet, Clementina, and Valero-Amaro, Víctor. 2015. "Proposal of a social alliance success model from a relationship marketing perspective: A meta-analytical study of the theoretical foundations". Country unknown/Code not available. doi:10.1016/j.brq.2014.09.002.
@article{osti_1394659,
title = {Proposal of a social alliance success model from a relationship marketing perspective: A meta-analytical study of the theoretical foundations},
author = {Barroso-Méndez, María Jesús and Galera-Casquet, Clementina and Valero-Amaro, Víctor},
abstractNote = {},
doi = {10.1016/j.brq.2014.09.002},
journal = {BRQ Business Research Quarterly},
number = 3,
volume = 18,
place = {Country unknown/Code not available},
year = {2015},
month = {7}
}