Abstract
This work approaches the issue of developing the national goods and services market for the natural gas area, analyzing the constraints that exist today to the growth of the supply of goods and services and proposes innovative strategies and actions to accelerate the emergence of this supply. The suggested strategies and actions are presented in the form of two management models: the first aimed towards the development of pioneering equipment and the other directed to augmenting the supply of services within the country, focusing on human training programs, technological assistance to companies and the development of applied research projects. The models may be adopted by a company that intends to assume the leadership in the commercialization of natural gas, offering its clients not only a commodity but an energy solution. The innovation strategies applicable to each model are analyzed, discussing the advantages in the adoption of each one by the natural gas industry. The social profits resulting from the proposed actions and the general results expected from the adoption of the two models are presented focusing the contribution to foster the share of natural gas in the Brazilian Energy Matrix. (author)
Alonso, Paulo S.R.;
[1]
Fernandes, Elton;
Fonseca, Marcus V. de A.;
[2]
Pinto, Maria C.L.F.P.
[3]
- PETROBRAS S.A., Rio de Janeiro, RJ (Brazil)
- Universidade Federal do Rio de Janeiro (UFRJ), RJ (Brazil). Coordenacao dos Programas de Pos-graduacao de Engenharia. Programa de Engenharia de Producao
- Universidade Federal do Rio de Janeiro (UFRJ), RJ (Brazil). Inst. de Quimica
Citation Formats
Alonso, Paulo S.R., Fernandes, Elton, Fonseca, Marcus V. de A., and Pinto, Maria C.L.F.P.
Strategies for the goods and services market development: a new approach for the natural gas industry in Brazil; Estrategias para o desenvolvimento do mercado de bens e servicos: uma nova abordagem para a industria de gas natural no Brasil.
Brazil: N. p.,
2004.
Web.
Alonso, Paulo S.R., Fernandes, Elton, Fonseca, Marcus V. de A., & Pinto, Maria C.L.F.P.
Strategies for the goods and services market development: a new approach for the natural gas industry in Brazil; Estrategias para o desenvolvimento do mercado de bens e servicos: uma nova abordagem para a industria de gas natural no Brasil.
Brazil.
Alonso, Paulo S.R., Fernandes, Elton, Fonseca, Marcus V. de A., and Pinto, Maria C.L.F.P.
2004.
"Strategies for the goods and services market development: a new approach for the natural gas industry in Brazil; Estrategias para o desenvolvimento do mercado de bens e servicos: uma nova abordagem para a industria de gas natural no Brasil."
Brazil.
@misc{etde_21065130,
title = {Strategies for the goods and services market development: a new approach for the natural gas industry in Brazil; Estrategias para o desenvolvimento do mercado de bens e servicos: uma nova abordagem para a industria de gas natural no Brasil}
author = {Alonso, Paulo S.R., Fernandes, Elton, Fonseca, Marcus V. de A., and Pinto, Maria C.L.F.P.}
abstractNote = {This work approaches the issue of developing the national goods and services market for the natural gas area, analyzing the constraints that exist today to the growth of the supply of goods and services and proposes innovative strategies and actions to accelerate the emergence of this supply. The suggested strategies and actions are presented in the form of two management models: the first aimed towards the development of pioneering equipment and the other directed to augmenting the supply of services within the country, focusing on human training programs, technological assistance to companies and the development of applied research projects. The models may be adopted by a company that intends to assume the leadership in the commercialization of natural gas, offering its clients not only a commodity but an energy solution. The innovation strategies applicable to each model are analyzed, discussing the advantages in the adoption of each one by the natural gas industry. The social profits resulting from the proposed actions and the general results expected from the adoption of the two models are presented focusing the contribution to foster the share of natural gas in the Brazilian Energy Matrix. (author)}
place = {Brazil}
year = {2004}
month = {Jul}
}
title = {Strategies for the goods and services market development: a new approach for the natural gas industry in Brazil; Estrategias para o desenvolvimento do mercado de bens e servicos: uma nova abordagem para a industria de gas natural no Brasil}
author = {Alonso, Paulo S.R., Fernandes, Elton, Fonseca, Marcus V. de A., and Pinto, Maria C.L.F.P.}
abstractNote = {This work approaches the issue of developing the national goods and services market for the natural gas area, analyzing the constraints that exist today to the growth of the supply of goods and services and proposes innovative strategies and actions to accelerate the emergence of this supply. The suggested strategies and actions are presented in the form of two management models: the first aimed towards the development of pioneering equipment and the other directed to augmenting the supply of services within the country, focusing on human training programs, technological assistance to companies and the development of applied research projects. The models may be adopted by a company that intends to assume the leadership in the commercialization of natural gas, offering its clients not only a commodity but an energy solution. The innovation strategies applicable to each model are analyzed, discussing the advantages in the adoption of each one by the natural gas industry. The social profits resulting from the proposed actions and the general results expected from the adoption of the two models are presented focusing the contribution to foster the share of natural gas in the Brazilian Energy Matrix. (author)}
place = {Brazil}
year = {2004}
month = {Jul}
}