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Dynamics of competitive strategies in de-regulated industries: the case of the electricity industry in France; Dynamique des strategies concurrentielles dans un contexte de liberalisation: le cas de l'industrie electrique en France

Abstract

This research work is focused on the competitive dynamics approach and rivalry studies between competitors. It develops theses recent perspectives and particularly multi-market competition (also called multipoint competition) in de-regulated industries (network utilities). Indeed, competitive behaviours in liberalized industries are still badly-known. To conduct this research, we decided to analyze a selection of companies (EDF, Electrabel, Endesa, Enel, Gaz de France, Poweo, Direct Energie..) settled on the French electricity market presently in the course of liberalization (1996 - 2006). This qualitative research, through longitudinal case studies, has been developed thanks to a CIFRE agreement (between the French Ministry of Research and the firm Electrabel France) including action research and participant observation. Using multidimensional strategic sequences, we identified two periods, the first one characterized by a confrontation movement and a second one by mutual forbearance. We argue that after learning the rules of a newly liberalized market (confrontation, diversification, internationalization), competitors rapidly and collectively shift there positions towards a focused European strategy based on the gas-electricity convergence. The development of multi-market competition has conducted to mutual forbearance, which was particularly profitable to the major participants. Integrated strategy (market and non-market) appears as an important driver for legitimizing theses behaviours. (author)
Authors:
Publication Date:
Nov 15, 2007
Product Type:
Thesis/Dissertation
Report Number:
FRNC-TH-7389
Resource Relation:
Other Information: TH: These sciences de gestion, section CNU: 06; [300 refs.]; Also available from BIU - Section Droit, Sciences Economiques et Gestion, 60, rue des Etats Generaux Espace Richter, 34000 - Montpellier (France)
Subject:
24 POWER TRANSMISSION AND DISTRIBUTION; 03 NATURAL GAS; ATTITUDES; BUSINESS; COMPETITION; DEREGULATION; ECONOMIC ANALYSIS; ELECTRIC POWER INDUSTRY; ELECTRIC UTILITIES; ELECTRICITE DE FRANCE; EUROPEAN UNION; GAS UTILITIES; MARKET; MONOPOLIES; NATURAL GAS INDUSTRY; PRICES
OSTI ID:
21016557
Research Organizations:
Montpellier-1 Univ., 34 (France)
Country of Origin:
France
Language:
French
Other Identifying Numbers:
TRN: FR0800774038786
Availability:
Available from INIS in electronic form
Submitting Site:
FRN
Size:
424 pages
Announcement Date:
May 29, 2008

Citation Formats

Cateura, O. Dynamics of competitive strategies in de-regulated industries: the case of the electricity industry in France; Dynamique des strategies concurrentielles dans un contexte de liberalisation: le cas de l'industrie electrique en France. France: N. p., 2007. Web.
Cateura, O. Dynamics of competitive strategies in de-regulated industries: the case of the electricity industry in France; Dynamique des strategies concurrentielles dans un contexte de liberalisation: le cas de l'industrie electrique en France. France.
Cateura, O. 2007. "Dynamics of competitive strategies in de-regulated industries: the case of the electricity industry in France; Dynamique des strategies concurrentielles dans un contexte de liberalisation: le cas de l'industrie electrique en France." France.
@misc{etde_21016557,
title = {Dynamics of competitive strategies in de-regulated industries: the case of the electricity industry in France; Dynamique des strategies concurrentielles dans un contexte de liberalisation: le cas de l'industrie electrique en France}
author = {Cateura, O}
abstractNote = {This research work is focused on the competitive dynamics approach and rivalry studies between competitors. It develops theses recent perspectives and particularly multi-market competition (also called multipoint competition) in de-regulated industries (network utilities). Indeed, competitive behaviours in liberalized industries are still badly-known. To conduct this research, we decided to analyze a selection of companies (EDF, Electrabel, Endesa, Enel, Gaz de France, Poweo, Direct Energie..) settled on the French electricity market presently in the course of liberalization (1996 - 2006). This qualitative research, through longitudinal case studies, has been developed thanks to a CIFRE agreement (between the French Ministry of Research and the firm Electrabel France) including action research and participant observation. Using multidimensional strategic sequences, we identified two periods, the first one characterized by a confrontation movement and a second one by mutual forbearance. We argue that after learning the rules of a newly liberalized market (confrontation, diversification, internationalization), competitors rapidly and collectively shift there positions towards a focused European strategy based on the gas-electricity convergence. The development of multi-market competition has conducted to mutual forbearance, which was particularly profitable to the major participants. Integrated strategy (market and non-market) appears as an important driver for legitimizing theses behaviours. (author)}
place = {France}
year = {2007}
month = {Nov}
}