Abstract
The details were outlined of the PR event 'Clean Energy Festa' which was carried out for PR activities for spread of new energy and clean energy vehicles. The festa was implemented in Yokote (Akita prefecture), Nagoya, Osaka, Yokohama and Hiroshima. The details of each place were reported in terms of the following: outline of the implementation, map of the place and booths, opening ceremony, management at entrance, dome theater, place for enjoying/relaxing, festival plaza, parking lot, PR related works, etc. In Festa in Yokote, more people gathered than expected. The reasons seem to be: the festa was held in the existing amusement facilities; the show using costumes of popular characters and gifts of the lottery were effective. As to new energy and clean energy vehicles, appeal was made mainly by stamp rally and questionnaire survey. By moving people inside the place, it helped people to have an understanding of clean energy vehicles. Almost the same effects were recognized also in the other places. (NEDO)
Citation Formats
None.
FY 2000 report on the investigational study of the general PR method for spreading clean energy vehicles and letting people know them; 2000 nendo chosa hokokusho. Clean energy jidosha fukyu keihatsu no tameno ippan koho shuho ni kansuru kento chosa.
Japan: N. p.,
2001.
Web.
None.
FY 2000 report on the investigational study of the general PR method for spreading clean energy vehicles and letting people know them; 2000 nendo chosa hokokusho. Clean energy jidosha fukyu keihatsu no tameno ippan koho shuho ni kansuru kento chosa.
Japan.
None.
2001.
"FY 2000 report on the investigational study of the general PR method for spreading clean energy vehicles and letting people know them; 2000 nendo chosa hokokusho. Clean energy jidosha fukyu keihatsu no tameno ippan koho shuho ni kansuru kento chosa."
Japan.
@misc{etde_20242087,
title = {FY 2000 report on the investigational study of the general PR method for spreading clean energy vehicles and letting people know them; 2000 nendo chosa hokokusho. Clean energy jidosha fukyu keihatsu no tameno ippan koho shuho ni kansuru kento chosa}
author = {None}
abstractNote = {The details were outlined of the PR event 'Clean Energy Festa' which was carried out for PR activities for spread of new energy and clean energy vehicles. The festa was implemented in Yokote (Akita prefecture), Nagoya, Osaka, Yokohama and Hiroshima. The details of each place were reported in terms of the following: outline of the implementation, map of the place and booths, opening ceremony, management at entrance, dome theater, place for enjoying/relaxing, festival plaza, parking lot, PR related works, etc. In Festa in Yokote, more people gathered than expected. The reasons seem to be: the festa was held in the existing amusement facilities; the show using costumes of popular characters and gifts of the lottery were effective. As to new energy and clean energy vehicles, appeal was made mainly by stamp rally and questionnaire survey. By moving people inside the place, it helped people to have an understanding of clean energy vehicles. Almost the same effects were recognized also in the other places. (NEDO)}
place = {Japan}
year = {2001}
month = {Mar}
}
title = {FY 2000 report on the investigational study of the general PR method for spreading clean energy vehicles and letting people know them; 2000 nendo chosa hokokusho. Clean energy jidosha fukyu keihatsu no tameno ippan koho shuho ni kansuru kento chosa}
author = {None}
abstractNote = {The details were outlined of the PR event 'Clean Energy Festa' which was carried out for PR activities for spread of new energy and clean energy vehicles. The festa was implemented in Yokote (Akita prefecture), Nagoya, Osaka, Yokohama and Hiroshima. The details of each place were reported in terms of the following: outline of the implementation, map of the place and booths, opening ceremony, management at entrance, dome theater, place for enjoying/relaxing, festival plaza, parking lot, PR related works, etc. In Festa in Yokote, more people gathered than expected. The reasons seem to be: the festa was held in the existing amusement facilities; the show using costumes of popular characters and gifts of the lottery were effective. As to new energy and clean energy vehicles, appeal was made mainly by stamp rally and questionnaire survey. By moving people inside the place, it helped people to have an understanding of clean energy vehicles. Almost the same effects were recognized also in the other places. (NEDO)}
place = {Japan}
year = {2001}
month = {Mar}
}