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Title: Estimating Large-Customer Demand Response Market Potential:Integrating Price and Customer Behavior

Abstract

ABSTRACT=Demand response (DR) is increasingly recognized asan essential ingredient to well-functioning electricity markets. DRmarket potential studies can answer questions about the amount of DRavailable in a given area, from which market segments. Several recent DRmarket potential studies have been conducted, most adapting techniquesused to estimate energy-efficiency (EE) potential. In this scoping study,we: reviewed and categorized seven recent DR market potential studies;recommended a methodology for estimating DR market potential for large,non-residential utility customers that uses price elasticities to accountfor behavior and prices; compiled participation rates and elasticityvalues from six DR options offered to large customers in recent years,and demonstrated our recommended methodology with large customer marketpotential scenarios at an illustrative Northeastern utility. We recommendan elasticity approach for large-customer DR options that rely oncusto!

Authors:
; ; ; ;
Publication Date:
Research Org.:
Ernest Orlando Lawrence Berkeley NationalLaboratory, Berkeley, CA (US)
Sponsoring Org.:
USDOE. Ofc of Electricity Delivery and Energy Reliability.Office of Electric Transmission and Distribution
OSTI Identifier:
926304
Report Number(s):
LBNL-63347
R&D Project: 673116; BnR: TD5211000; TRN: US200807%%636
DOE Contract Number:  
DE-AC02-05CH11231
Resource Type:
Conference
Resource Relation:
Conference: 20th ANnlual Western Conference, Hyatt RegencyMonterey, CA, June 27-29, 2007
Country of Publication:
United States
Language:
English
Subject:
29; ELASTICITY; ELECTRICITY; ENERGY EFFICIENCY; MARKET; PRICES; Demand Response

Citation Formats

Goldman, Charles, Hopper, Nicole, Bharvirkar, Ranjit, Neenan,Bernie, and Cappers, Peter. Estimating Large-Customer Demand Response Market Potential:Integrating Price and Customer Behavior. United States: N. p., 2007. Web. doi:10.2172/901520.
Goldman, Charles, Hopper, Nicole, Bharvirkar, Ranjit, Neenan,Bernie, & Cappers, Peter. Estimating Large-Customer Demand Response Market Potential:Integrating Price and Customer Behavior. United States. doi:10.2172/901520.
Goldman, Charles, Hopper, Nicole, Bharvirkar, Ranjit, Neenan,Bernie, and Cappers, Peter. Fri . "Estimating Large-Customer Demand Response Market Potential:Integrating Price and Customer Behavior". United States. doi:10.2172/901520. https://www.osti.gov/servlets/purl/926304.
@article{osti_926304,
title = {Estimating Large-Customer Demand Response Market Potential:Integrating Price and Customer Behavior},
author = {Goldman, Charles and Hopper, Nicole and Bharvirkar, Ranjit and Neenan,Bernie and Cappers, Peter},
abstractNote = {ABSTRACT=Demand response (DR) is increasingly recognized asan essential ingredient to well-functioning electricity markets. DRmarket potential studies can answer questions about the amount of DRavailable in a given area, from which market segments. Several recent DRmarket potential studies have been conducted, most adapting techniquesused to estimate energy-efficiency (EE) potential. In this scoping study,we: reviewed and categorized seven recent DR market potential studies;recommended a methodology for estimating DR market potential for large,non-residential utility customers that uses price elasticities to accountfor behavior and prices; compiled participation rates and elasticityvalues from six DR options offered to large customers in recent years,and demonstrated our recommended methodology with large customer marketpotential scenarios at an illustrative Northeastern utility. We recommendan elasticity approach for large-customer DR options that rely oncusto!},
doi = {10.2172/901520},
journal = {},
number = ,
volume = ,
place = {United States},
year = {Fri Jun 01 00:00:00 EDT 2007},
month = {Fri Jun 01 00:00:00 EDT 2007}
}

Conference:
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