Consumer Behavior and the Plug-In Electric Vehicle Purchase Decision Process: A Research Synthesis

Technical Report · Wed Jan 31 00:00:00 EST 2018

DOI:https://doi.org/10.2172/1425436· OSTI ID:1425436

Taylor, Margaret ^[1]; Fujita, K. Sydney ^[1]

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1. Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States). Energy Analysis and Environmental Impact Dept.

This report synthesizes consumer behavior research as it pertains to the plug-in electric vehicle (PEV) purchase decision process. The purpose is to clarify what is known about the vital role consumers play in the U.S. PEV market as it matures to become less policy-reliant and more representative of the U.S., both spatially and demographically. A more representative PEV market will: help OEMs recoup more of their R&D investments in PEVs; help American consumers access the economic and performance benefits of PEVs; and help the U.S. become more energy independent while improving air quality-related public health and reducing greenhouse gas emissions.

• Research Organization: Lawrence Berkeley National Lab. (LBNL), Berkeley, CA (United States)
• Sponsoring Organization: USDOE Office of Energy Efficiency and Renewable Energy (EERE), Vehicle Technologies Office (EE-3V)
• DOE Contract Number: AC02-05CH11231
• OSTI ID: 1425436
• Report Number(s): LBNL-2001122; ark:/13030/qt4hj203w3
• Country of Publication: United States
• Language: English

Related Subjects

32 ENERGY CONSERVATION, CONSUMPTION, AND UTILIZATION