Summary: Course Outline Business Strategy Bus 400-Winter 2012 Page 1
Faculty of Business Administration Winter 2012
BUS400-001 Business Strategy
Instructor: Jean-Marie Nkongolo-Bakenda, Ph.D.
Time: 14:30-15:45 Monday and Wednesday (ED. 619)
Office: Education Building 512.6.
Office hours: 09:00-10:00 Wednesday or on appointment
Business phone: 585-4721
Home phone: 586-8459 (no calls past 9.00 PM)
Fax: 585-5361 E-mail: Jean-Marie.Nkongolo-Bakenda@uregina.ca (if you have a
question needing a quick response). (For assignments use the UR Courses address)
Course site: see your UR Courses account on www.uregina.ca
1. COURSE DESCRIPTION AND OBJECTIVES
The Business Strategy course covers the Strategic Management matters despite its
restrictive title. It is designed to allow you to determine the direction of any organization
and to influence its competitive position in the marketplace. The purpose is to equip you
with a systematic process to formulate, implement, control, and evaluate the strategies
and policies necessary to improve the organisation's long-term prosperity in a global,
changing, and highly competitive environment.