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Summary: Personalized and Interactive Broadcasting System
SangWoo Ahn, YongJu Cho, Jin Soo Choi, Jinwoong Kim and Chieteuk Ahn
Electronics and Telecommunications Research Institute (ETRI), Deajoen, Korea
{asw, yongjucho, jschoi, jwkim, ahnc}@etri.re.kr
Abstract. In this paper we present the context of personalized and interactive
streaming system. We define a server and terminal model for the system and
based on Advanced Television System Committee (ATSC) standard, the
streaming system model has been implemented. Electronic Program Guide
(EPG) using Program and System Information Protocol (PSIP) and MPEG-4
technologies for personalization and interactivity have been addressed in detail
and their applications are also introduced.
1 Introduction
In the broadcast era, digital television broadcast has become an important role in the
next generation multi-media broadcast. The digital television broadcast does not
simply mean a mere shift from analog to digital but provision of personalization and
interactivity to its users. The personalized and interactive television delivers various
information and entertainment services to users at a terminal over interaction channel
as well as existing broadcast channel. An application using EPG is a commonly used
service of the personalized functionalities. EPG application service includes channel
information, searching and recommendation of the specific programs to users based
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