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A dynamic pricing scheme for e-content at multiple levels-of-service Srinivasan Jagannathan*, Kevin C. Almeroth
 

Summary: A dynamic pricing scheme for e-content at multiple levels-of-service
Srinivasan Jagannathan*, Kevin C. Almeroth
Department of Computer Science, University of California, Santa Barbara, CA 93106-5110, USA
Received 8 August 2003; accepted 8 August 2003
Abstract
Businesses selling multimedia rich software or e-content are growing in the Internet. The e-content can be downloaded or streamed
immediately after an on-line transaction. Since Internet connection speeds are variable, ranging from dial-up access speeds to broadband
speeds, a content provider may provide content at different speeds or levels-of-service. Providers offering content at different service levels
face two major challenges: (1) revenue maximization, and (2) resource provisioning. In this article, we discuss how these challenges are
inter-related, and develop a formal model for pricing and resource provisioning in content delivery systems. We use simulations to study
price and resource utilization dynamics in systems implementing our model. We present simulation results in a variety of scenarios that
illustrate the scalability and robustness of our model.
q 2003 Elsevier B.V. All rights reserved.
Keywords: Levels-of-service; HYBRID; e-content
1. Introduction
Available bandwidth and usage have increased in the
Internet. Use of the Internet to purchase goods and services
is also increasing. At the same time, the multimedia
capabilities of computers are improving while remaining
affordable. Together, these trends have spawned services

  

Source: Almeroth, Kevin C. - Department of Computer Science, University of California at Santa Barbara

 

Collections: Computer Technologies and Information Sciences